HARMAN's Neo QLED in-car displays earn HDR10+ Automotive certification

As reported by 32Cars, HARMAN, a Samsung-owned company, has become the first in the world to secure HDR10+ Automotive certification for its in-car displays—bringing on-road picture quality noticeably closer to what we expect from home theaters. Where dashboard screens once handled mostly practical tasks—maps, settings, basic media—they’re now stepping into the spotlight with high contrast, saturated colors, and crisp detail. It feels like a natural evolution as cabins turn from toolkits into visual spaces.

The HDR10+ Automotive standard sets a tough bar: a display must preserve accurate color, even brightness, and sharpness in any scenario—from blinding sunlight to the glare of headlights at night. HARMAN’s new Ready Display line is built on Samsung Neo QLED technology and relies on intelligent algorithms that adjust the image instantly to real-time lighting changes.

HARMAN vice president Shilpa Deli noted that the company has long aimed to bring the comfort of home viewing into the car, and that this certification confirms automakers can craft truly premium, immersive interiors where image quality keeps pace with Samsung’s best TVs.

For drivers and passengers, it’s more than a prettier picture: clearer interfaces, reduced eye strain, and more comfortable viewing can make travel safer and more pleasant. In effect, HARMAN sets a new benchmark for the industry, turning the in-car screen from a utilitarian component into a full-fledged multimedia hub with cinematic image quality. It’s hard to see dashboards reverting after this.