Caviar unveils Secret Love: limited iPhone 17 Pro and Pro Max with couture designs

Caviar has unveiled Secret Love, a luxe collection of custom iPhone 17 Pro and iPhone 17 Pro Max devices shaped around themes of love, celebration, and winter style. Each model is limited to just 19 pieces, positioning it as a true collectible. Prices start at $10,200.

Leading the lineup is Emerald Tree, dressed in deep greens with genuine leather, gilded decorative accents, and crimson touches that echo holiday ornaments. Crystals and embossed gold inserts add a festive glow, while the overall look is meant to evoke a decorated fir and the comfort of the season. It leans into holiday imagery yet keeps a couture feel.

The Caramel model opts for caramel-toned leather lifted by red and white details. Gilded floral elements on the back take cues from jewelry houses, and the composition favors warmth and quiet elegance without tipping into excess.

Fleur de Lumière stands out with a handcrafted silver camellia. Its petals are inlaid with mother-of-pearl, and the finish combines deep leather shades, hot enamel, and 24-karat gold. The camellia is used as a symbol of femininity and grace, and the whole treatment comes across as the most ornate in the series.

Dancing Hearts sets interlacing gilded lines against dark blue leather, punctuated with heart-shaped inserts that create a sense of light, rhythmic motion. The concept borrows from haute jewelry, and the result reads playful rather than loud.

Pricing varies by materials and complexity of the work: Dancing Hearts starts at $10,200, Emerald Tree and Caramel from $11,630, and Fleur de Lumière from $13,060. All smartphones are already available to order on Caviar’s official website.