Google Pixel 10a launches in Europe on March 5, 2026, priced from €549 with 128GB/256GB storage, 8GB RAM, and four colors. Pre-orders start February 18.
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Google is preparing to launch the new Pixel 10a smartphone, with precise details now emerging about its price and European release timeline. After a series of conflicting rumors, sources confirm that Google will not change its pricing strategy and will maintain a familiar release schedule, only slightly shifting it compared to previous generations.
The Pixel 10a will come in two versions—with 128GB and 256GB of internal storage—and all configurations will feature 8GB of RAM. The smartphone will be available in four colors: black Obsidian, light beige Fog, pastel purple Lavender, and bright berry pink Berry. Importantly, all color options will be available for both storage versions without restrictions.
Prices for the European market will remain at the level of the Pixel 9a. The 128GB model is priced at €549, while the 256GB version costs €649. This move underscores Google's commitment to stable pricing and competitiveness in the mid-range segment, even as many competitors raise their prices.
The official sales launch for the Pixel 10a is set for March 5, 2026. Before that, Google will open pre-orders on February 18, right after the device's official announcement. Overall, the Pixel 10a looks poised to become one of the key smartphone releases of early spring.